ASDA’A Burson-Marsteller; a leading public relations consultancy in the Middle East

ASDA’A Burson-Marsteller is one of the leading public relations consultancies in the Middle East. With an expansive regional presence and over two decades of experience, this powerhouse firm has become the go-to destination for PR and communication needs in the region.

Led by CEO Sunil John, ASDA’A Burson-Marsteller has earned a reputation for collaboration with their clients, understanding their needs and providing exceptional solutions. They offer a full suite of services that include strategy development, event management, digital/social media services, media relations, crisis management and government affairs. In addition to this, they provide advisory services on issues such as consumer confidence and corporate social responsibility.

What sets ASDA’A Burson-Marsteller apart from the competition is their extensive local market knowledge and the ability to navigate the complexities of doing business in the Middle East. The company draws on its strong relationships with local decision makers and influencers in order to achieve desired outcomes for their clients.

The team at ASDA’A Burson-Marsteller also works to stay ahead of the curve when it comes to staying updated with emerging trends and best practices in PR and communications. This ingenuity allows them to create creative content that resonates with target audiences, helping them amplify their brand messages even further.

For regional organizations seeking an experienced PR consultancy that understands the nuances of working in this highly interconnected Middle East region, ASDA’A Burson-Marsteller is a great option. The team’s vast network of contacts ensures their clients get maximum exposure, making them leaders in communication in the Middle East region.

ASDA’A Burson-Marsteller is a leading public relations consultancy in the Middle East and Africa, specializing in corporate and crisis communication, digital and social media, research, and public affairs. Founded in 2001, the agency is based in Dubai with additional offices in Abu Dhabi, Riyadh, Jeddah, Cairo, Beirut, Amman, Muscat, Manama and Kuwait City.

ASDA’A Burson-Marsteller has established a reputation as one of the region’s top integrated communications firms. With a strong commitment to the communities they serve, they provide their clients with an unrivaled suite of services designed to meet the challenges and opportunities of today’s Middle Eastern markets.

The agency’s capabilities cover corporate and brand positioning; media relations; crisis and issues management; digital strategy; stakeholder engagement; Brand Tracker research and insights; public affairs; financial communications; social media listening; internal communications; CSR strategies and more. They also maintain relationships across governmental organizations and other stakeholders to ensure their clients’ best interests are met.

What’s unique about ASDA’A Burson-Marsteller is their ability to strategically blend local insight with the resources of their international network. This results in a multi-layered approach that effectively communicates messages to relevant stakeholders in both regional and global markets.

Also noteworthy is ASDA’A Burson-Marsteller’s focus on sustainability. In 2013, they launched ‘Masaar – Sustainable Living & Green PR’, a sustainability practice conducting projects related to green concepts such as renewable energy, water conservation, green building practices and other sustainable initiatives.

In short, ASDA’A Burson-Marsteller is a trendsetter in public relations consulting that is transforming how companies communicate their messages within the Middle East. With their integrated approach to corporate communications tailored to meet local needs backed by international resources, they are well-positioned to deliver results for their clients.

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