GMR: Al Kadhi new ASDA'A B-M COO
 
Bashar Al Kadhi is named new COO of Asda’a  Burson Marsteller.

He was a founder member of Intermarkets PR in Dubai in 1992, after being hired out of Burson-Marsteller in the UK and stayed with the firm until 1998.He was most recently with Nokia distributor i2 Group as senior VP and group controller.

Prior to that he held a number of senior PR posts across the Middle East  including director of public affairs at as The Coca-Cola Company, MENA 1998-2002, and becoming the youngest-ever senior member of The Coca-Cola Company management team in the region.
A graduate of the University of London, Bashar is fluent in Arabic and English.