1st Annual ASDA'A Burson-Marsteller Arab Youth Survey 2008/2009
In 2008 we conducted a landmark study of the aspirations, attitudes and lifestyle habits of Arab youth across six nations in the Gulf, Levant and North Africa. The survey of 1,800 young people between the ages of 18-24 was carried out in six Middle East states and three Western nations, and provides unique insights for business, government and industry about the region's largest demographic. Furthermore, the survey compares attitudes of Arab youth with those of their Western peers.

Download the white paper, here.